Mode Deco

Breaking away from the typical utilitarian aesthetic of hardware products sold at Bunnings, transforming simple decorative hooks into a premium lifestyle statement. Rather than following the expected route of straightforward product branding, the design embraces bold, confident colors and playful messaging that speaks to emotional states and personal expression—turning functional storage into a conversation about how we want to feel in our spaces. The clean, modern typography paired with vibrant coral, green, and orange creates a sophisticated yet approachable system that elevates the entire category, proving that even the smallest home accessories can have personality and premium appeal. This strategic approach has given Mode Deco lasting power in a crowded marketplace, remaining relevant and distinctive seven years after its creation.